incremental reach grew by 37%

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seoarafatexpate
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Joined: Sun Dec 22, 2024 4:25 am

incremental reach grew by 37%

Post by seoarafatexpate »

The “cloud services” market has become a huge and rapidly growing one. Today it is dominated by Amazon, which sells its web space to the largest eCommerce sites around the world. The AWS (Amazon Web Services) division began its journey in 2006 and today is generating over 4 billion dollars in sales per quarter, becoming one of the core businesses of the entire Amazon galaxy. Behind Amazon are Microsoft (Azure) and IBM. Google currently holds the fourth position, with about 5% of the market.

But we are facing a sector that is growing very quickly, creating new openings for all competitors.

In fact, in recent days a partnership was born between Google and Cisco , very interesting australia email list in the fight against the giant Amazon, in terms of cloud. An agreement that will combine Google's experience in building data centers and open source software with Cisco's global sales force, customer support and security.

The maxi alliance aims to optimize forces for a hybrid cloud offering to large companies.

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The agreement will be effective from the first half of 2018: Google will be able to provide its solutions to the enterprise branch, Cisco will guarantee security and support. The heart of the partnership will be open source platforms, such as Kubernetes and Istio.

Efficiency: The same 42 campaigns also showed that Facebook impressions were 2 times more likely to reach their target audience than TV impressions. This means that advertisers could have invested less in reaching their audience.
Effectiveness: A recent study conducted by Nielsen on 7 advertising campaigns showed that people exposed to both Facebook and TV showed a 3.2% higher level of ad retention, compared to those who only watched TV.
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