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Art Deco Logo Creation:
• Stick to straight and radiating geometric lines
• Stylize abstract lines for flat 2D images that seem frozen in place
• Get inspired by skyscrapers, cars, transportation, and the Jazz Age
• Create shiny, glossy, shiny surfaces
07. International Style (1950-1960)
Have you ever wondered where Helvetica (sans-serif fonts) came from? Now you know. After the upheavals of World War II, the International (or Swiss) Style strove for simplicity, minimalism, and precision. In the 1950s and 1960s, Swiss designers took the modernist ideals of Avantgarde even further, experimenting with typography and photomontage. They felt no need to express themselves. The style embodied the mantra “form follows function” – designers created a universal, anonymous, objective graphic language.
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