2. Find home buyers in your community and build a bond

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Jamie believes that “understanding different buyers and their specific needs and desires leads to not just one lead, but often a large group of customers!”


Target prime real estate buyers such as families with children and young professionals.
Families with children are the main buyers of real estate
Getting to know potential home buyers and sharing your knowledge with them is just the first step. A great way to ensure they come to you when it's time to move into their own home is to be someone they trust.

In anyone's life, buying your own home is one of the most important decisions you can make. pr directors email database Turning to someone you trust to guide you through the process is a natural fit. So you need to make sure your professional contacts trust you.

Within communities, there are networks that people gravitate toward and organizations that people care about: faith communities, sports leagues, nonprofits, and of course, schools. Inserting yourself into the local school community and becoming a resource is a great way to gain the trust of the biggest homebuyers: families with children.

Even in the modern digital age, going old-fashioned and creating strong person-to-person connections is the best way to generate more buying leads.

Be trustworthy and honest; even if you don't know something, say you don't know it. Being upfront about everything and maintaining healthy human relationships will not only make your professional sphere come to you when looking to buy, but they will also be more likely to recommend you to their contacts, which will generate a whole new pool of potential clients for you.

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3. Be interactive, not static
Interact and answer real estate buyers' questions on social media to make them trust you more.
Interact with property buyers on social media and answer their questions
One of the biggest mistakes many real estate agents make is the way they use social media platforms to create buzz. Most real estate agents write their post, accompany it with a great design, and then publish the ad.

At that point, they sit back and wait for potential clients to come to them. But what is a home buyer really looking for? Is it the best-written copy or an engaging design? Well, the answer is neither. Home buyers have a lot of questions. So agents should use their social media platforms to engage and answer these questions, rather than just posting ads and waiting for potential clients to come to them.